Manually reviewing and recording customer feedback can take a long time and often leads to inconsistent results. As your call volumes go up, so does the difficulty of manually collecting information from customer interactions and analyzing them for key customer signals.

Not only is a manual approach difficult and inconsistent for this application, but it’s also far slower when done at larger scales, taking up valuable time that your team could use for other tasks. However, AI-powered collection and analysis can offer consistency, structure, and speed to your customer feedback collection.